The intersection of Front & Spadina has become one of the most important crossroads of downtown Toronto. Between pedestrians, vehicles, and commuters, and steps away from the Rogers Centre, this intersection sees 170,000+ impressions daily. Acting as the main access point to The Well, Spadina Grand Entry accounts for 70% of the site traffic.

The Well is a bold reflection of Toronto's energy and diversity and an extension of the urban vibrancy of King West. Bordering Front, Spadina and Wellington, it is a mixture of retail, commercial and residential space in downtown Toronto that will draw approximately 22,000 daily visitors, including the approximately 11,000 residents and employees that will live and work at The Well. The design includes 1.2 million square feet of office space and 320,000 square feet of retail and food service. It has 1,700residential units spread throughout six residential rentals and condominiums, plus one office building connected to a three-level retail base.