This large, highly visable parking lot is located at the corner of Lakeshore Blvd W and Park Lawn Rd, in the heart of the Humber Bay Shores area. It experiences heavy daily foot and vehicle traffic, making it an ideal site for community-focused activations. Humber Bay Shores is a rapidly growing neighbourhood, characterized by ongoing residential development and a vibrant population of young professionals and working-age residents. The site offers excellent accessibility, with multiple TTC streetcar and bus routes stopping nearby, as well as quick access to the Gardiner Expressway.

This lot is well-suited for high-traffic uses such as a seasonal outdoor market (e.g., farmers market or artisan fair), a pop-up recreational space like an outdoor volleyball court or fitness area, or a premium experiential product showcase that takes advantage of the consistent daily traffic.

The property was formerly a gas station, but the existing structure can be removed to accommodate new uses.